Asia Pacific Decanting Soul
Exploring the mysteries of wine
Exploring the mysteries of wine
Encouraging creativity
Encouraging creativity
Recognising excellence ... Learning from master chefs
Recognising excellence ... Learning from master chefs
Enjoying the best of local produce
Enjoying the best of local produce
Fun with friends, food & wine
Fun with friends, food & wine
Formal fellowship,
Formal fellowship,

Overview

The objectives of the IWFS Korea are to bring together those who believe the right understanding of food and wine is an essential part of personal contentment and health. Therefore, the focus is on the promotion and knowledge of the wines of the world and matching dishes that optimize the taste of both food & wines. 

 

IWFS Korea was founded in 2016, first with informal gatherings of friends in a wine bar, with a formal trainer to teach about the different wines. The group quickly grew to embrace non-trained members, who wanted to discover themed tastings with matching food.        

 

Since then, with the inauguration of Dr. Jeom Jong Song, the current president, the club has grown in size and the wines have also evolved into a diverse selection to provide members with a variety of experiences. In addition to his main business of running a company, he studied wine in-depth. He was granted a degree in Wine MBA from Bordeaux École de Management & Ph. D from Seoul University of venture specialized in wine marketing. He is giving a special lecture on wine marketing and its strategy to the students from various universities & officers of government authorities concerned. He has also authored several books based on his experiences visiting wineries around the world. Currently, he operates a wine shop called Wine&Co in the building where the IWFS Korea branch office is located, striving to spread wine experiences and culture. Especially he loves culture and art, so he made it possible for this gathering to enjoy Korea's top cultural and artistic performances.        

 

The concept of this club is very unique, as it brings together pleasure and learning, classical knowledge with discovery of unusual wines. New wine lovers will quickly evolve their culture and enjoyment of wine, while more advanced participants will further sharpen their knowledge and tasting abilities with other club members or the Cellar Master.      

 

In the end, this is a club of wine loving friends, believing that enjoying and sharing wine and food in a friendly atmosphere is the essence of the world of wine. IWFS Korea now has 34 members across the country, from Seoul to Jeju Island, which is located at the southernmost part of Korea. They are composed of wine lovers active in various fields such as law, arts & design, medical & healthcare, finance and food industries etc. and it is a mixed club, so you can become a member with your partner if you wish. A mix of nationalities is not only welcomed, but even actively pursued.